What are online coupons

An online coupon is essentially a code or number that can be redeemed on a website for discounts and deals. Like conventional coupons, online coupons are often used to attract new customers to their attention and to make sure that they boost their loyalty by offering them certain discounts and benefits. Compared to conventional coupons, these online coupons provide consistent and better data and analytics on the effectiveness of promotional deals and the loyalty of new customers.

Another manner in which the two differ is that online coupons are typically only available for use in an online store or on a website. Redemption is not possible in the actual store where it is located. This is because the cost of goods is not the same for online retailers and physical stores. So, it's not going to be reasonable to give the same discounts and deals at the physical store.

Online coupons have been one of the most commonly used marketing advertising strategies these days.

How are online coupons helpful?
Saving money is at the top of the list of reasons why consumers buy goods. It's still a major priority in the minds of consumers because everybody wants to save money, even though they spend it. That's why discount coupons play a very important role in the success of the e-commerce business. Studies show that consumers spend 25% more money when they have a coupon than when they don't have one.

Coupons are of great benefit to e-commerce because they promote sales and encourage consumers to purchase. In fact, 48 percent of customers purchase a coupon faster than usual, and 37 percent of customers buy more than normal when they have a coupon.

Online coupons are a great benefit as there is no need for people to waste hours looking at weekly flyers, clipping and sorting coupons, or searching coupon pages to find and print coupons. Using good marketing tactics, consumers can be targeted where they are normally found to spend their time: e-mail, text, and social media.

Today, most e-commerce retailers are looking forward to online coupons to help their sales and business growth.

How are online coupons used?
The use of an online coupon depends on the online shop. It can be entered in a few

different designated locations. It will have to be entered in the shopping cart before heading to checkout. Most times, the coupon must be entered on the order summary page before checking out.

Please notice that you can mostly use online coupons in online retailers or websites unless the coupon specifies that it can be redeemed in a physical store.

Where to find the best online coupons?
Listed below are the names of 11 websites that can help you find the best online coupons in India. Please visit them to find exciting discounts and offers.

Maddycoupons: this website is very helpful and probably the best for all regular online shoppers. The inflow of fabulous deals and great discounts on premium stores is a must on this site.

Couponhaat: having tie-ups with more than 1000 retailers, this website is a trustable, reliable, and accurate website that provides its users with up to date coupons. This website also has fun by providing its users with fun contests and rewards.

CouponDunia: they provide its users with the most eminent offers and coupons. With its daily updates, this website has up to date offers for its users.

• Mydala
• Couponmachine
• Cashkaro
• Shoppirate
• Buy1get1
• Slickdeals
• Hip2Save
• Brad’s Deals
• And many more...

So, what are you waiting for? Find all the online coupons you need and start shopping coz there’s no better way to save. These coupons are a great way to get discounts and offers and save money. They benefit the retailers and their businesses as well. So let’s make the best of these online coupons.

Conclusion
Coupons are definitely an enticing way to improve revenue and volume. By incorporating them into your marketing mix, you can easily create your customer file and temporarily improve your conversion rates. Although there is no real substitute for the provision of quality goods and fair pricing, coupons do a fantastic job of helping those measures when the competition heats up or customer preferences determine it. Plan well and budget accordingly, since getting hooked on couponing can be a very expensive, unsustainable tactic that many companies can't afford. Coupons alone will not build your brand's equity but offer a much superior experience with a smart coupon strategy and a high-quality product.